Since the start of his career (he graduated in 1990 from ENSCI-Les Ateliers, the Paris design school), Jean-Marie Massaud has worked on a wide range of projects, from architecture to objects, from one-off pieces to series production, and from the macro-environment to micro-contexts.

Leading brands such as Axor, Cassina, Christofle, Poliform and Toyota have called on his ability to combine comfort and elegance, zeitgeist and heritage, generosity and distinction. Beyond these elegant designs, his quest for lightness in essence brings together three wider issues: individual and collective fulfilment, economic and industrial efficiency, and environmental concerns.

"I try to find an honest and generous path, with the idea that somewhere among the raw economic data there are users. People."